Head & Shoulders
 | |
| Jenis produk | Sampo anti-ketombe |
|---|---|
| Pemilik | Procter & Gamble |
| Negara | Amerika Serikat |
| Diluncurkan | November 1961[1] |
| Pasar | Seluruh dunia |
| Situs web | HeadandShoulders.com |
Head & Shoulders (H&S) adalah sebuah merek sampo anti-ketombe Amerika yang diproduksi oleh perusahaan induk Procter & Gamble yang diperkenalkan pada 1961.[1]
Sejumlah besar selebritas telah tampil dalam kampanye periklanan untuk merek tersebut, yang meliputi selebritas Meksiko Thalía,[2] pembalap Formula One Inggris Jenson Button,[3] dan model India Nauheed Cyrusi.[4]
Bahan aktifnya adalah pirition zink.[5]
Head & Shoulders mulai dipasarkan ke Indonesia pada tahun 1997.
Referensi
- ^ a b Davis, Dyer; et al. (May 1, 2004). Rising Tide: Lessons from 165 Years of Brand Building at Procter and Gamble. Harvard Business Press. hlm. 423. Diarsipkan dari asli tanggal 2023-08-17. Diakses tanggal 2013-05-07.
- ^ "Thalia, nueva imagen de Head & Shoulders". Revista Merca2.0. Diarsipkan dari asli tanggal 2017-08-06. Diakses tanggal October 31, 2014.
- ^ Baker, Rosie (24 May 2010). "Jenson Button revealed as face of Head & Shoulders". Marketing Week. Centaur Media. Diarsipkan dari asli tanggal 2016-03-16. Diakses tanggal 22 August 2011.
- ^ Monika Baldwa, "'My idols are Kajol and Madhuri' Diarsipkan 2012-10-18 di Wayback Machine." (June 05, 2003).
- ^ "Label: Head and Shoulders (pyrithione zinc)". Diarsipkan dari asli tanggal 2017-11-08. Diakses tanggal 2016-12-20.
Pranala luar
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