On the 10th anniversary of the label's founding, Goldstone said: "Our ambition for Mom + Pop has been and always will be to build a collaborative label with transparency and sincere respect for our artists’ creative controls."[2]
Initially backed by Q Prime Management owners Peter Mensch and Cliff Burnstein,[3] Mom + Pop first opened its doors in Times Square, across from the Brill Building. In 2013, the company moved its New York City office to Manhattan's NoMad district, just north of Madison Square Park and the Flatiron Building. Mom + Pop employs 15 people in its New York City and Los Angeles offices, ranging in responsibilities from A&R to digital marketing and design.[4]
Goldstone and Rudd signed Flume in 2012, followed by Barnett in 2014. Flume went on to win a Grammy Award for Best Electronic Album, and Barnett was nominated for the Best New Artist Grammy in 2016.[6] In 2017, Mom + Pop signed Merton, who had independently topped the charts in Germany.[7] In June 2020, Goldstone and Rudd appeared on Billboard's "Indie Power Players" list, an annual list of independent music industry executives "driving artists to chart-topping success outside the major-label machinery."[8]